The Smashing Pumpkins Share “Spellbinding” Music Video

Iconic rock band The Smashing Pumpkins have released the official music video for their track, “Spellbinding,” taken from their recently released trilogy album, ATUM. The video is directed by Kevin Kerslake (Joan Jett, The Ramones) and features digital avatars of band members Billy Corgan, Jimmy Chamberlin, James Iha, and Jeff Schroeder, set in the fictional universe of ATUM, created by frontman Billy Corgan.

Kerslake spoke about the making of the music video, stating, “We adopted a virtual production model for the ‘Spellbinding’ video, creating it entirely in the gaming engine; unreal, with digital avatars moving through fantastical worlds that play a key role in the ATUM storyline. Billy and I share an interest in the fusion of old-world elements with state of the art technology, and all the stars aligned on this video to break new ground.”

Watch The Smashing Pumpkins’ “Spellbinding” music video below

The video’s release comes ahead of the band’s highly anticipated North American tour, “The World Is A Vampire Tour,” kicking off at The Chelsea at the Cosmopolitan in Las Vegas, NV, on July 28th, 2023. The tour, produced by Live Nation, will span 27 dates and feature special guests Interpol, Stone Temple Pilots, and Rival Sons, along with champions from the National Wrestling Alliance (NWA).

“The World Is A Vampire Tour” 2023 North American Tour Dates

July 28 – The Chelsea at the Cosmopolitan – Las Vegas, NV
July 30 – The Chelsea at the Cosmopolitan – Las Vegas, NV
August 01 – USANA Amphitheatre – Salt Lake City, UT*
August 03 – Shoreline Amphitheatre – Mountain View, CA*
August 05 – White River Amphitheatre – Auburn, WA*
August 06 – Hayden Homes Amphitheater – Bend, OR*
August 07 – Toyota Amphitheatre – Wheatland, CA*
August 09 – FivePoint Amphitheatre – Irvine, CA*
August 10 – North Island Credit Union Amphitheatre – Chula Vista, CA*
August 11 – Yaamava’ Resort & Casino – Highland, CA**
August 13 – Isleta Amphitheater – Albuquerque, NM^
August 15 – Dos Equis Pavillion – Dallas, TX^
August 16 – Walmart AMP – Rogers, AR^
August 17 – The Orion Amphitheater – Huntsville, AL^
August 19 – iTHINK Financial Amphitheatre – West Palm Beach, FL^
August 20 – MIDFLORIDA Credit Union Amphitheatre – Tampa, FL^
August 22 – PNC Music Pavilion – Charlotte, NC^
August 24 – PNC Bank Arts Center – Holmdel, NJ^
August 25 – Bank of New Hampshire Pavilion – Gilford, NH^
August 30 – Northwell Health at Jones Beach Theater – Wantagh, NY^
August 31 – Jiffy Lube Live – Bristow, VA^
September 02 – Budweiser Stage – Toronto, ON^
September 03 – Canadian Tire Centre – Ottawa, ON^
September 05 – PNC Pavilion at Riverbend Music Center – Cincinnati, OH
September 06 – Pine Knob Music Theatre – Clarkston, MI^^
September 08 – FirstBank Amphitheater – Franklin, TN^
September 09 – Ruoff Music Center – Noblesville, IN^
^ w/ Interpol & Rival Sons
* w/ Stone Temple Pilots & Rival Sons
** w/ Stone Temple Pilots
^^ w/ Interpol

ATUM, the sequel to the Pumpkins’ iconic albums Mellon Collie and the Infinite Sadness and Machina/Machine of God, is a 33-track, three-act, album written and produced by Corgan over the last four years.

Since their formation in Chicago in 1988, The Smashing Pumpkins have continued to redefine rock music, selling over 30 million albums worldwide and receiving two GRAMMY® Awards, two MTV VMAs, and an American Music Award. Their catalog includes multiple platinum and gold albums.

For more information on The Smashing Pumpkins or to get tickets to their upcoming tour, visit their website here.